WHAT YOU WILL LEARN
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” Warren Buffett
Now more than ever, businesses are paying closer attention to their reputation in three primary areas:
Executive and staff culture
HR, retaining and recruiting purposes
Customers, prospective customers, media and social media
Why is reputation so important? Join us at this engaging Evolve, A Professional Development presentation where ReputationUS President Casey Boggs will examine today’s uber-critical environment and offer how-to tips to ENHANCE, ADVANCE and PROTECT your valuable reputation.
No matter how sophisticated your business, in today’s world, it’s not if a crisis will occur, but when. Boggs will also offer valuable tips on preparing before, during and after a reputation crisis hits your organization.
President – ReputationUS
Before forming ReputationUS, Boggs was president of LT Public Relations, serving the communication needs of the financial, healthcare and legal industries. Prior to LTPR, Boggs was director of public relations at AIG, as well as worked at two of the largest public relations firms in the world, Weber Shandwick and Waggner Edstrom.
WHO SHOULD ATTEND
This conversation will be relevant for all Oregon businesses employees (big and small) and industries. C-level executives, HR professionals, recruiters, and marketing professionals will find value in how to enhance, prepare and defend an organization’s reputation.
ReputationUS is a national leader in enhancing, protecting and defending reputations and crisis management for businesses and nonprofits
Evolve, A Professional Development series is brought to you by the following collaborators:
Bend Chamber, BendTECH, City Club, East Cascade Works, EDCO, HDESD, OSU-Cascades Co-Lab, Opportunity Knocks, and Technology Association of Oregon