You’ve likely heard the imperative that you need to craft a brand story or incorporate storytelling into your marketing efforts and even investor pitches. But what does that really mean — and more importantly, how do you do it well?

Join StartupBend and Built Oregon for an entertaining panel discussion from four veteran storytellers. The event, sponsored by Seven Peaks Ventures, will dig into:

  • How these masters approach stories
  • What makes for effective brand storytelling
  • Who is involved in the process (hint: it’s more than just marketing)
  • The benefit that good stories can have for businesses of all sizes, economic development, and regional marketing

Our esteemed panelists include:

Garrett Wales, 10 Barrel Brewing

Kevin Max, Statehood Media and 1859 Magazine

Michelle Alvarado, Wahoo Films

Mitch Daughtery, BuiltOregon

And I get the pleasure of moderating this fun conversation. So if you’ve got some time to spare on Wednesday, May 18th, we’d love to see you there. We’ll start with some snacks and beer and casual networking at 5 p.m. The discussion will kick off at a little before 6.

You can register here. If you’re a BuiltOregon member, you get in free. If you’re a StartupBend reader, you get a FREE HUG. So win-win.

Date: Wednesday, May 18th, 2016

Time: 5PM – 7PM  (panel discussion kicks off at 6PM)

Location: Seven Peaks Ventures, inside the 1001 Tech Center

Ticket Price:  $10

Kelly Kearsley

Kelly Kearsley, the co-founder of, is passionate about startups, entrepreneurship and Bend. In addition to writing this blog, she creates content and manages content projects for global financial companies, tech firms and startups. She began her career as a newspaper journalist and later worked as a freelance writer. Her work has appeared in, Money Magazine, CNNMoney, MSNBC and Runner's World. See her work at or

You can reach Kelly by email at [email protected].
Kelly Kearsley